Logos are for companies what family crests are for… well, families. A logo is supposed to be a neat little package that contains the company’s philosophy, ethic and history. It is supposed to inspire trust in clients or potential clients, and most importantly, it has to be recognizable. People have to be able to remember it and pick it out in crowd, making it one of the most important elements of brand identity.
We live in a wonderful world, where you are not forced to start from scratch when designing a website. There are countless of website templates out there on the internet, just a mere Google search away. Quantity, though, does not equal quality, and you might find yourself spending too much time choosing which template to use.
In recent years, more and more people from all around the world are attracted by the spirit and message of this holiday. It’s gotten to the point where this holiday is a pretty big deal not only in the USA, but also in most of the Western world. This Thanksgiving, inspired by the spirit of togetherness and thankfulness of the holiday, we’ve put together a list of our favorite 15 flat vector resources and illustrations from around the web.
Typography is an essential tool for any web designer. For many sites, it’s the stimulus that takes the design from serviceable but bland to dynamic and intriguing. Just try imagining any of the examples that follow with a plain, one-size typeface, and you’ll see just how much the designs rely on having interesting type choices, layouts, and effects. Now that web designers are finally able to use specialized typefaces and complex effects in their designs, it’s a good time to really take a look at how typography really works to elevate web designs.
Metro style, also known as flat design was fathered by Microsoft in order to be used by on the Windows Phone. The design is based on a minimal approach, stripping the user interface to its core elements. The flat UI is becoming increasingly popular as it is easy to use, it offers good functionality and has a very elegant look.
A/B testing, split testing, randomized controlled experiments, online controlled experiments – what do all these word combinations tell you? UX designers are surely aware that all of the enumerated terms have the same meaning; nevertheless, let’s clear up the matter for the rest of the readers. Actually, the explanation is rather simple: split testing is a specialized method of marketing research, which uses random experiments offering a limited choice of two A and B options. In web development, marketing and user experience design, the test is mainly aimed on highlighting the amendments that should be inserted into web pages (banners, advertisements, newsletters and so on) to augment the traffic, click-through or conversion rates.
There is a new free tool for designers and developers made by Freepik’s team (remember they also developed by Joaquin Cuenca the free CSS3 free tool CSSMatic), called Flat Icon. In Flat Icon you can find nearly 3,000 free icons you can download as webfont, so you can use them in all your projects, SVG and PNG. All of them are scalable and accessible to each screen reader. In Freepik they are looking for gives you the best performance of the icon whatever device you use.
Whether you’re just starting a career in graphic design, web design, photography or in any other possible art domains, the first and most important thing you need to consider is your portfolio. But building an interesting and most appealing portfolio is not such an easy thing to do, not even for professional and experienced designers.
And if you don’t settle with plain C Vs featured on freelancer job portals it means you’ve already decided to have your own portfolio website. And that’s when the pain begins.
Vintage modernism has been around as a trend in web design for a decade or so, but an exact definition and relevant examples are scarce. As Ian Yates put it in an insightful article, it’s all about “clean layout, sometimes even minimalist, strong typography, and attention to decoration and detail”. And because I believe that the easiest way to learn is through the power of example, let’s take a look at 15 websites created in true vintage modernist style.
Ask any veteran webmaster their least favorite metric of managing a website, and bounce rates will almost certainly be near the top of that list. Keeping visitors on your site long enough to explain your product or service can be difficult, as you truthfully only have a few brief moments to hold a new viewer’s attention before their mouse quickly moves toward their browser’s “back” button. Therefore, it is crucial to recognize the importance of creating a landing page that both immediately grasps the curiosity of the viewer as well as answers questions just as quickly.